Big R, a dominant retail chain in the Southwest, was founded in Southern Colorado in 1962. Big R is a major supplier of essential goods for farms, ranches, and homes.
Their multiple product lines include equipment, attire, sporting goods, and hardware. The family that started Big R still owns and operates its 32 stores today in Colorado, New Mexico, Texas, Kansas, and Oklahoma in addition to over 1 million website customers.
Random Retail – BOPIS app + Order management
99 minds: Gift card integration
After a full discovery, Imagination Media provided solutions based on Big R’s pain points, which included ERP connector support to Big R’s development team on data mapping and data migration.
A customized theme with functionality around MAP (Minimum Advertised Pricing) and PIF (Public Improvement Fee) was implemented. Integrating their product and catalog, along with their order system, aligned backend functionality. These upgrades resulted in ease of use and lower technical overhead for Big R.